Throughout the various initiatives she oversees, Dominique Villeneuve strives to sustain an environment that promotes the success of its members and supports the vitality of the communications industry in Quebec. She is also a member of numerous boards and committees, including Advertising Standards Canada’s board of directors, Factry’s board of directors (Montreal’s school of science and creativity), and the Canadian council for the Cannes Lions International Festival of Creativity.
Mireille is responsible for the organization of the Idéa Awards and A2C's flagship events, such as Atelier de maître, Immédia, Sommet des dirigeants and the Hall of Fame. She also manages the various activities aimed at reaching the next generation of professionals and students, notably the Agency Open House and Concours Relève.
Noémie actively contributes to the development and implementation of A2C's marketing strategies, as well as the organization of its signature events, such as Immédia, the Sommet des dirigeant.es, the Hall of Fame, the Agency Open house day and the Idéa Awards. She ensures efficient and transparent coordination with service providers, while also being responsible for maintaining the Association's brand image.
Adam plays an essential role in promoting the positions and initiatives of the A2C. Being responsible for its communications strategy, he coordinates public relations initiatives with in-depth expertise. He is also responsible for drafting various communication tools, which includes the overview of the year magazine, and relations with the media. Using his communication skills, he also prepares key messages and answers to frequently asked questions, ensuring consistent and effective communication with the A2C stakeholders. His commitment and creativity make Adam a valuable asset to the team, and his contribution is essential to the success and influence of the Association and its members.